Our Mission

Helping young entrepenours accomplish their dreams with the application of patience, consistency, discipline & faith

Learn More About VCI

Blog posts

View all
  • Cracker Barrel’s Brand Identity Crisis

    Cracker Barrel’s Brand Identity Crisis

    When I first saw Cracker Barrel’s new logo redesign pop up online, my reaction was kind of like everyone else’s: huh? They simplified it so much that it lost the...

    Cracker Barrel’s Brand Identity Crisis

    When I first saw Cracker Barrel’s new logo redesign pop up online, my reaction was kind of like everyone else’s: huh? They simplified it so much that it lost the...

  • Streaming Wars: When Pricing Shapes the Brand

    Streaming Wars: When Pricing Shapes the Brand

    When I think about Netflix and Disney Plus, their pricing strategies really do more than just decide how much I pay each month, they actually tell me a lot about...

    Streaming Wars: When Pricing Shapes the Brand

    When I think about Netflix and Disney Plus, their pricing strategies really do more than just decide how much I pay each month, they actually tell me a lot about...

  • Driving Attitudes: Why People Feel Weird About Electric Cars

    Driving Attitudes: Why People Feel Weird About ...

    When I think about electric vehicles (EVs), it’s clear people have mixed feelings. Some are hyped about Tesla and others are super skeptical. Part of this comes from what we...

    Driving Attitudes: Why People Feel Weird About ...

    When I think about electric vehicles (EVs), it’s clear people have mixed feelings. Some are hyped about Tesla and others are super skeptical. Part of this comes from what we...

1 3
View all

Featured collection